Either you are new to internet marketing or you’ve been in it for a long time, you should know that you should have a list. This is not just me saying you need to have an email list but every single professional that I’ve ever seen or worked with said that. If you don’t have an email or subscribers list by now, you are doing it wrong. Many people say a list is not important to them because of type of their marketing. For example if you are an affiliate and you are just promoting people’s product using their affiliate link, you might not even think about list building because it doesn’t feet into your work, but what if you could? In this post I talk about importance of building a list and how you can feet it in, you list building doesn’t match with your marketing style.
Why list building is important?
Online business is like any other local business. Its real and serious and you need to take it serious to make money online. Imagine you have a coffee shop in your town. In every business, there are two type of customers, freelancers and returning customers. Take a look at yourself. You are a returning customer of many companies. You usually buy your groceries from one or two different stores because you trust them, or they are close to you. Now let’s go back to your coffee shop. In order to make more money, you need to make people come back to your coffee shop. People who come back to your coffee shop are the one who are valuable and you will make most of your money from them because they keep buying from you and they know you, so they will let other know about you and they bring you more customers. Your returning customers want to always be in your coffee shop because you are good and close to their place. It’s the same concept in internet marketing but with some small differences. In internet marketing you don’t have a store and people won’t put the effort to visit back your website unless you have something very important for them which is very rare. So this means that you need to reach them instead and they way to do it is creating a list and providing value to them and by that I mean you should not spam people with your emails.
How to make people sign for your list?
This is the hard part. In order to make someone to sign for your email list, you need to give them something that they want for free. This is going to be different depend on your niche but one way that I do it is, I give them a free eBook about making money from blogging for FREE which is whole experience in internet marketing with my friend Danny. People will download it by just going into this page or from Danny’s video about this eBook. We get 10 to 20 new subscribers every day and its ongoing and increasing every day. As I said, depend on your niche, it will be different for you and I really advice you to start doing it NOW!
Don’t be a spammer, Make a great relation with your email list
This is the second important part after building a list. Remember that people in your list can unsubscribe to your list very easy with a click and this is what you don’t want it to happen. You should not spam people. Don’t try to sell in your email and try to HELP people. This is how they will trust you and they will open your emails more and more.